The Shocking Truth about PR, Publicity & The Media

The Shocking Truth about PR, Publicity & The Media

The Shocking Truth about PR, Publicity & The Media Original Article By Carla Williams Johnson I love the media. Having worked in the industry for 17+ years, there’s one irrefutable fact about the press: Whatever the press says is the truth.  People just react...
Niching; The Biggest Secret to Business Success

Niching; The Biggest Secret to Business Success

Niching; The Biggest Secret to Business Success Original Article By Laura Di Franco Whether you’re just starting to think about your new business or a few years into it, learning how to take advantage of your niche will greatly improve your chances of success. There...
4 Unconventional Ways To Close A Sale Every Time

4 Unconventional Ways To Close A Sale Every Time

4 Unconventional Ways To Close A Sale Every Time Closing a sale is always a challenge, and everywhere you look, you can see several strategies playing out. A prevalent strategy these days is cutting to the chase on social media – trying to sell products, services, or...
Invest your TIME Wisely!

Invest your TIME Wisely!

Everyday We Lose This and Can Never Get It Back… It’s Free, yet Priceless!   What are we talking about here?… No, it’s not money, it’s TIME!   It’s interesting how we spent time (more than money) on the wrong things… Maybe because...
Spring Into Inspired Action!

Spring Into Inspired Action!

Spring Into Inspired Action!   Time has sprung forward, and spring is almost here! This means we’re moving forward, getting ahead, embracing change, and finally getting warmed up!  Let’s shake off the quarantine winter blues and welcome a fresh new start.  ...